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Look Good Feel Better (LGFB) has launched a campaign to raise awareness of its services for men undergoing treatment for cancer.
In addition to its workshops for women and young adults, the charity offers wellbeing sessions aimed specifically at men. Held virtually as well as at cancer care centres and hospitals across the UK, topics include how to look after skin during treatment, safe shaving, sun care and advice on scarring. The workshops also offer a relaxing environment for men to socialise, make friends and talk to others facing similar issues.
To support the campaign and generate additional awareness amongst male audiences, LGFB has designed new information leaflets and a poster which will be distributed to 3,000 GP surgeries across the UK. Senior Health Practitioners at each of these surgeries will receive an additional information pack outlining the services available.
Cancer treatment can have a devastating effect on skin and hair, along with a person’s self-confidence. The workshops, which are hosted by skincare and barbering experts, provide practical, down-to-earth advice on how to deal with these issues.
Mark Flannery, newly appointed CEO at Look Good Feel Better, says: “Although our services are already well received amongst women, we believe there is more scope for men to sign up and benefit from our male workshops. These sessions provide useful tips and advice for looking after yourself and are a good opportunity for men to share experiences.
Bob R. who recently attended a workshop says: “It’s not easy for us guys to talk about skincare issues or to adopt any kind of routine. Advice is scarce and, as with all things cancer, it doesn’t always meet the need. It is great to see that support for men living with cancer is available in this way.”
It is hoped that this campaign will provide greater awareness of a much-needed support programme for men undergoing treatment for cancer.
For more information, see the LGFB website.
